Tire prices continue to rise

Recently, with the continued high prices of raw materials, the tire market has ushered in a new round of challenges. Recently, many tire companies have announced price increases. As of now, there are nearly 20 price increase notices on the market, involving passenger tires, commercial tires, engineering tires, motorcycle tires and inner tubes, etc., with the highest increase reaching 10%.

Double Coin Tire Price Increase Notice
Recently, Double Coin Tire officially issued a price increase notice. From March 20, 2025, the price list of some products will be increased by 1%~3%. The specific price is subject to the latest price list; from March 26, 2025, the monthly policy will be adjusted, and the reduction will be 2%-3%. The specific implementation is subject to the content of the following policy.

This is the "N" price increase notice since March this year. Double Coin Tire said that the price increase was mainly due to the continued increase in raw material costs, especially the large price increases of rubber and carbon black.

Rubber and carbon black prices have risen sharply
According to market data, the year-on-year increase in rubber prices in 2025 has greatly increased compared with the previous two years. As one of the main raw materials for tire production, the fluctuation of rubber prices directly affects the production costs of tire companies. At the same time, the price of carbon black has also risen significantly. Carbon black is an indispensable filler in tire production, and its price increase has further aggravated the cost pressure of tire companies.

Tires are composed of natural rubber, synthetic rubber, carbon black, steel and a variety of chemical raw materials. Among them, natural rubber accounts for 28%, synthetic rubber accounts for 26%, and steel accounts for 9%. These three raw materials account for as much as 63%. Chemical raw materials account for 14%, including carbon black. Therefore, the cost of tire raw materials is the first factor affecting the cost of tire manufacturing.

At the beginning of 2025, the soaring prices of raw materials in the market and the demand for tire products in the international market have given Chinese tire companies the confidence to raise prices. The domestic tire market has already started the price increase mode.

Challenges faced by tire companies
Faced with the continued rise in raw material prices, tire companies have to transfer cost pressure by raising prices. However, frequent price increases will not only affect the market competitiveness of enterprises, but may also cause dissatisfaction among consumers.

Therefore, while increasing prices, tire companies also need to take other measures to cope with cost pressures, such as optimizing production processes and improving production efficiency.

Reasonable arrangement of stocking plans
In the current market environment, it is particularly important to arrange stocking plans reasonably. Enterprises need to scientifically formulate stocking plans based on market demand and their own production capacity to avoid blind stocking and inventory backlogs.

At the same time, companies also need to pay close attention to market trends and adjust stocking strategies in a timely manner to cope with possible market changes.

Believe it or not, the price of tire companies has already started to rise in 2025. Although the next stocking may bring hundreds of thousands of financial pressure, stocking is still a necessary measure for long-term operation and stability of retail channels. With the continued high level of raw materials, price increases for small and medium-sized tire companies have become an inevitable trend.