Enso Shrinks US Plant, Plans Green Factory

July 2, 2025
Cnauto
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Enso Tyres Ltd., a UK-based startup specializing in electric vehicle (EV) tires, is scaling back plans for its U.S. carbon-neutral tire plant, initially announced in June 2024 as the world’s first of its kind. The $500 million facility, expected to begin construction by year-end, aims to produce 5 million passenger tires annually by 2027, creating 600 jobs initially, rising to 2,400 at full capacity of 20 million tires. Enso has identified potential sites in Georgia and Texas and is collaborating with U.S. federal and state agencies, with support interest from the U.S. Export-Import Bank under its "Make More in America" program. The company emphasizes tire efficiency for EVs’ high torque and weight using advanced materials and mixing technology, though no third-party performance data has been released. Meanwhile, China’s Jianda Tianxia launched a competing 15 million-unit annual EV tire production line in April 2024, with a phased 3 billion yuan investment to expand capacity and R&D infrastructure.
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