Michelin Debuts 75% Sustainable-Material Tire at CIIE, Advancing from 46% to 75% on Its Green Journey(Nov 9)

Michelin Debuts 75% Sustainable-Material Tire at CIIE, Advancing from 46% to 75% on Its Green Journey

Original link: https://www.jfdaily.com.cn/wx/detail.do?id=1208375

On November 5, the ninth China International Import Expo (CIIE) officially opened. Michelin attended the expo for the sixth time under the theme 'Innovate Together, Advance Together,' showcasing two Asia premieres: a tire made with 75% renewable and recycled materials, and the Michelin Touch Intelligence smart perception technology. Together, these exhibits highlighted innovations spanning daily mobility, professional scenarios, and advanced manufacturing.

As one of the first batch of air-freighted exhibits at this year's CIIE, the 75% renewable and recycled material tire made its Asia debut. The tire incorporates recycled carbon black, bio-based synthetic rubber, silica derived from rice husks, recycled steel, and other innovative materials. It has been certified by a third party and is suitable for real-road application, achieving a higher proportion of sustainable material usage while maintaining Michelin's stringent performance standards.

From 46% in 2021, to 53%, 63%, 71%, and now 75% this year, the CIIE has continuously witnessed Michelin's green tire advancement. Looking toward the goal of using 100% renewable and recycled materials in tire production by 2050, Michelin is working with upstream and downstream partners to drive sustainable material innovation from the racetrack to the street, laying the groundwork for future large-scale application.

As the sole point of contact between vehicle and road, the role of the tire continues to evolve. This year's Asia-premiered Michelin Touch Intelligence smart perception technology, built on Michelin's century of tire physics expertise and integrated with AI and data algorithms, can analyze and predict tire grip, load, wear, and air-leakage risks in real time without additional sensors. It provides support for vehicle chassis control, performance optimization, and predictive maintenance, making cars more attuned to the road beneath them.

Leveraging China's vibrant smart vehicle industry ecosystem, Michelin is collaborating closely with local OEMs and technology partners to explore applications of this technology in the smart vehicle sector, with expectations of commercializing it first in China, achieving a transition from 'Asia premiere' to 'China first use.'

Ye Fei, President and CEO of Michelin Greater China and Mongolia, stated that for Michelin, the CIIE serves as both an 'innovation interface' connecting global innovation with China's industrial ecosystem and a 'co-advancement engine' driving technology deployment and industrial collaboration. Over six participations, Michelin has deeply felt the innovation vitality of the Chinese market and witnessed the deepening of cooperation with Chinese partners, hoping to use the CIIE to bring more global innovations to Chinese application scenarios and integrate more Chinese innovations into the global industrial ecosystem.

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